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This year we're offering topic-specific events that offer attendees guided learning paths for becoming sharper marketers. The post Why we’re creating a new content experience for SMX appeared first on Search Engine Land.

Amidst the volatile US political climate, Google has banned all ads mentioning political topics until after the inauguration. The post Google pauses all political ads through inauguration appeared first on Search Engine Land.

Are you wondering what is an XML sitemap, and how to add it to your WordPress website? An XML sitemap helps search engines easily navigate through your website content. It gives them a list of all your content in a machine-readable format. In this article,… Read More » The post What is an XML Sitemap? How […]

Posted by Rachel.VandernickIf 2020 taught us anything, it’s that you can’t predict the future of tourism. Unlike nearly any other industry, tourism is simultaneously dictated by a number of factors including consumer proclivity, weather and climate, global economics, and government. Travel was undoubtedly one of the hardest hit sectors in the 2020 shutdowns, which affected […]

In preparation for the upcoming Google Core Web Vitals update, James Parsons shares some effective optimization tips to help you earn a passing grade on Google PageSpeed Insights. The post Core Web Vitals report: 28 Ways to supercharge your site appeared first on Search Engine Watch.

There’s a new search algorithm in town. It’s called SMITH. You might not have heard about it. That’s understandable as it’s not even in use yet. But it might be coming to a search engine near you. That’s because a new study by Google shows that it’s superior to the BERT algorithm that you may... […]

When you think of SEO, user experience is not typically the first thing that comes to mind. But, together, user experience and SEO are a winning combination. In this post, we’re going to break down why the user experience is critical to SEO and what Google has to say about it. What We’ll Cover: What... […]

Just as in any field, it’s always a good idea for digital marketers to mentor and exchange information with others in their industry. Doing so gives you an opportunity to discuss ideas, roadblocks, and solutions with fellow business leaders that don’t work in the same office as or face the same challenges as you. On... […]